Stephanie Black

Crown Point, IN 46307 · (480) 371-8220 · black.stephanieb@gmail.com

Hi, I'm Stephanie

My life is design and technology, I love it and surround myself in it everyday. Needless to say, I spend an overwhelming amount of time with my MacBook. Some may call it an obsession! Expereince as a designer and my skills in web production, online advertising and marketing design can turn your complex ideas into successful sales and marketing campaigns.

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Experience

Production Design Manager

Digital Commerce 360 (2014-2019)

Worked closely with advertising and sales departments to solidify design direction and effectively translate business goals and requirements into compelling visual solutions. Also includes web design, online advertising, graphic design, marketing design, mobile/social media platforms and email marketing.

Production Design Manager

Digital Commerce 360 (2014-2019)
  • Designed and produced web projects requiring high-level web design experience with a focus on visual design, navigation, usability and brand identity
  • Researched and recommended digital marketing trends, technologies and processes for lead generation
  • Worked closely with advertising and sales departments to solidify design direction and effectively translate business goals and requirements into compelling visual solutions (lead generation)
  • Trained journalists and researchers on social media, online and email marketing best practices
  • Produced 300+ Powerpoint presentations for client webinars, executive meetings and sponsored events
  • Managed creation and inventory of web banner ads, socialgraphics, print ads and 50+ report production and design projects
  • Initiated development of company brand identity that lead to consistent design standards across 4 brands
Chicago, IL

Email Producer/Designer

ULTA Beauty (2013-2014)

Performed day-to-day email marketing activities including scheduling and testing of recurring, triggered and dynamic content-driven campaigns. Worked with e-commerce and merchant teams in coordinating and communicating content change requests and production schedule.

Email Producer/Designer

ULTA Beauty (2013-2014)
  • Produced HTML email, landing pages and microsites from layered PSDs, ensuring exceptionally high quality
  • Coded dynamic content and map variables within the campaign, to drive versioning and customization of emails
  • Worked with e-commerce and merchant teams in coordinating content change requests and production schedule
  • Ensured rendering consistency of email campaigns across multiple platforms, clients, mobile applications and browsers
  • Performed day-to-day email marketing activities including scheduling and testing of recurring, triggered and dynamic content-driven campaigns
Bolingbrook, IL

HTML Email Designer

Rand McNally (2012-2013)

Assisted with email marketing program and company’s landing page creation and optimization. Followed consistent end-to-end process from design handoff to coding, and then thorough testing which ensured best results and framework for repeated success.

Skokie, IL

Freelance Web Design

JUSTSTEPHANIEB DESIGN (2009-2012)

Manage small to midsize businesses through stages of development, including estimates, project scoping, contact negotiation, and delivery of final product. Evaluate marketing needs, then transform ideas into finished product; including design, development and online promotions.

Freelance Web Design

JUSTSTEPHANIEB DESIGN (2009-2012)
  • Manage small to midsize businesses through stages of development, including estimates, project scoping, contact negotiation, and delivery of final product
  • Explore and offer compelling advice to prospective clients on how to take full advantage of the Web as a marketing medium
  • Evaluate marketing needs, then transform ideas into finished product; including design, development and online promotions
  • Implement HTML, CSS and JavaScript user-centric web pages
  • Utilize analytics to track statistics, maximize effectiveness of campaigns and implement missed SEO opportunities
Nationwide

Web Designer

Grand Canyon University (2010-2011)

Designed and coded multiple sites simultaneously to conform to W3C and accessibility standards. Created landing pages, including dynamic contact forms, which facilitated lead generation. Designed custom social media backgrounds across campaigns.

Phoenix, AZ

Graphic Web Designer/Marketing Specialist

Renaissance Systems and Services (2007-2009)

Worked as part of a team that took the company’s web-presence from purely informative to a total e-commerce solution complete with shopping cart, software demos, savings calculator and comprehensive customer support.

Graphic Web Designer/Marketing Specialist

Renaissance Systems and Services (2007-2009)
  • Worked as part of a team that took the company’s web-presence from purely informative to a total e-commerce solution complete with shopping cart, software demos, savings calculator and comprehensive customer support
  • Optimized HTML pages and initiated online marketing campaign with well-defined objectives and strategies which boosted the performance of Pay Per Click ads
  • Increased goal conversions with optimized online strategies such as keyword research and selection, landing page development, regular review and analysis of campaign performance
Indianapolis, IN

Marketing Specialist

Encore Health Network (2006-2008

Produced sales brochures, corporate literature and new business presentations including RFI responses. Managed Indianapolis Colts sponsorship and employed strategies which maximized investment and networking opportunities.

Marketing Specialist

Encore Health Network (2006-2008
  • Developed strategic marketing plans with proactive execution which lead to increased sales. Evaluated media opportunities best suited for company objectives
  • Managed annual budget of $700K and decreased expediters by 10%
  • Produced sales brochures, corporate literature and new business presentations including RFI responses
  • Managed Indianapolis Colts sponsorship and employed strategies which maximized investment and networking opportunities
Indianapolis, IN

Education

Indiana University

Bachelor of Science
Indiana University, Kelley School of Business

GPA: 3.23

August 2001 - May 2005

Certifications

Online Training
Advanced HTML Training
E-commerce Specialist Training
Adobe Creative Suite Design Essentials
August 2006 - May 2016

Skills STILL WORKING

Software & Technologies
Tools
  • Adobe Creative Suite - Dreamweaver, Photoshop, Brackets
  • Wordpress, HTML, CSS, Javascript, basic PHP,
  • Bootstrap framework, Microsoft Office,
  • Hubspot, top email marketing softwares, Google Drive, AWS
  • Industry Knowledge Digital Marketing SEO SEO User Interface Design
  • Graphic Design Web Design Web Analytics